Accomplished, award-winning copywriter with over 30 years of experience. Fast, efficient and well-versed in virtually every genre in the industry: print, television, video, radio, outdoor, digital, article writing, long-form content and social. Proficient at following through on marketing strategies and building brands.
SENIOR WRITER
WYSE ADVERTISING/FALLS COMMUNICATIONS, Cleveland, OH 1992 – 2020
Wyse Advertising was a full-service agency with a history of building national brands including, Smuckers, Stouffer’s, Sherwin-Williams,
Renaissance Hotels, Applebee’s, Marathon, Parker Hannifin. In 2019, Wyse was purchased by Falls Communications.
• Worked on a great variety of diverse B2B and B2C accounts: Marathon, Parker Hannifin, Sherwin-Williams, Huntington Bank, Cleveland Cavaliers,
Shurtape, FP Diesel, Wagner Brakes, Abex Friction & National Oil Seals, Champion Spark Plugs, St. Vincent Charity Medical Center, University Hospitals, and much more.
• Collaborated with art directors, account service, research and media to develop effective and creative campaigns.
• Evolved with an ever-changing industry, from the typewriter to the computer to a social media driven world.
• Able to handle large workloads and deliver the work before the deadline.
EDUCATION
John Carroll University, Cleveland, OH
• BA English, Minor in Marketing 1984
AWARDS
• Received numerous local and regional CSCA and ADDY awards.
AVAILABILTY
• Willing to do both freelance and full-time work.
CONTACT
Tom Okal
Copywriter
okalt721@gmail.com
440.655.9788
